纺织学报 ›› 1999, Vol. 20 ›› Issue (03): 37-41.

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面向市场开发牛仔产品──牛仔产品信息系统

李毅;杨国荣;胡军岩   

  1. 香港理工大学纺织及制衣学系
  • 出版日期:1999-06-15 发布日期:1999-06-15
  • 通讯作者: 李毅

  • Online:1999-06-15 Published:1999-06-15

摘要: 要取得市场成功,其关键是开发满足,甚至超过消费者需要的产品。本文从现代消费者趋势,理解消费者需求和新产品开发等方面讨论了如何面向市场开发牛仔新产品。

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