Abstract: With the development of economic globalization,the apparel industry of Beijing is confronted with fiercer regional competition.One common question facing different regions is how to promote its competitive power and occupy a favorable position in the world economic development.The positioning and development strategy of the apparel industry play a significant role in promoting industrial competitive strength,developing regional economy,and raising the all-round national competitive power.Having presented the positioning of Beijing apparel industry,make an extensive and in-depth investigation and analysis of the foundation of Beijing apparel industry,the market potential and the regional planning.A feasible development strategy for Beijing apparel industry is brought forward in the light of strategic development theory.