JOURNAL OF TEXTILE RESEARCH ›› 2006, Vol. 27 ›› Issue (11): 66-69.
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LIU Qin;CHEN Ji-xiang
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Abstract: The textile and apparel industry of our country has comparative advantages in international competition. The development mode of industrial cluster is one of the sources of competition advantage. The governance in global value chain is used when power owners coordinate and organize the value-created activities the world over. The governors of textile and apparel global value chain are often in the position of designing and marketing, reaping much value-added. However, most of China′s textile and apparel industrial clusters are engaged in manufacturing, and their relationship with the governor is quasi-hierarchy. They follow the rules and standards made by governors. According to the theory of governance in global value chain, the textile and apparel industrial clusters of our country can no longer depend on the advantage of low cost, and must improve the marketing technique, open up new sale channels and develop brand products and goods with regional features, thus promoting the upgrading of the clusters. Also, they should develop right relation with the governors, embed in various global value chains and implement market diversity strategy.
LIU Qin;CHEN Ji-xiang. Development strategy of China′s textile & apparel industrial cluster based on the governance in global value chain[J].JOURNAL OF TEXTILE RESEARCH, 2006, 27(11): 66-69.
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